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About us

Dawson Sports Group Pty Ltd (DSG) specialises in distribution of innovative & original cycling products.

DSG is privately owned and distributes across Australia and New Zealand, its business is balanced through its growing portfolio and a continued growing presence in all major markets. DSG sells its products to trade customers (including specialty retailers in the bicycle industry). DSG sales network covers 750+ retail outlets and continually expanding.

Through our industry knowledge DSG seeks to partner with cycle industry manufactures  that appeal to consumers and its trade customers.